Smith & Johnson Law Firm, specializing in personal injury cases, struggled with limited online visibility, leading to decreased client inquiries. Their website ranked on the third page for key local keywords.
Strategy
Conducted comprehensive keyword research focusing on “personal injury attorney NYC,” “car accident lawyer New York,” and related terms.
Optimized on-page elements, including meta titles, descriptions, and headers.
Enhanced local SEO by optimizing Google My Business and acquiring local citations.
Developed a blog content strategy targeting common legal questions.
Results
Increased organic traffic by 150% within 6 months.
Achieved top 3 rankings for 10+ high-volume local keywords.